Who will be the next Apple CEO when Tim Cook retires?

2nd March, 2023 at 9:25 pm by Flynn
Image credit: Inc. Magazine

Years after Tim Cook marked his 10-year anniversary as CEO of Apple, speculation mounts as to who might succeed him when he eventually retires. Cook took on the task of filling the shoes of the legendary Steve Jobs, and while he has not eclipsed Jobs' legacy, Cook has overseen remarkable growth at Apple, including expanding the product portfolio with new services, wearables, and a wider array of screen sizes. Although he is set to receive 1 million shares in 2025, designed to keep him at the helm, Cook is likely to retire sometime between 2025 and 2028. Apple is set to unveil a mixed reality headset next year, but Cook has indicated that he wants to see the launch of augmented reality glasses before he steps down. With Cook overseeing a multitrillion-dollar empire with over 100,000 employees, speculation is rife as to who will succeed him. Image credit: Sky News Several names are being touted as potential candidates. Kate Adams, Apple's General Counsel, is considered to be a sound legal expert, but her relative newcomer status at the company means she may not be picked. Eddy Cue, a 32-year veteran of Apple, has prepared three deputies to take over his $50 billion-plus per year services division. While Peter Stern is considered a shoo-in for the job, Oliver Schusser, who runs Apple Music, and Jennifer Bailey, who oversees Apple Pay, are also considered capable. Image credit: MacRumors (Photo of Eddy Cue) Craig Federighi, who oversees thousands of engineers pushing out software upgrades each year, is seen by some as having the charisma and technical chops to take on the role of CEO. While he has dismissed speculation that he might rise to the top job, Kevin Lynch or Sebastien Marineau-Mes could step into his current role if he did. John Giannandrea, an AI and machine learning expert, is trying to make such technology a core competency at Apple, but he is a relative newcomer to the company and runs a minor aspect of it, making his chances of becoming CEO less likely. Image credit: Apple Inc. (Photo of Craig Federighi) Greg Joswiak, the longest-serving Apple employee on Cook's executive team, was promoted to senior vice president last year, and he has been part of Apple's innermost circle of product managers for many years. While he is not seen as having the technical expertise of some of the other potential candidates, he is considered a competent manager. Image credit: 9to5Mac (Photo of Greg Joswiak) So, why do you think will be the next Apple CEO? Let us know in the comments below.

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